Restructure brand identity and website to allow GoSun to sell multiple types of products.
I created a new logo, visual language, and developed a custom Shopify theme.
GoSun is the leading brand in solar consumer products. Since it's founding in 2013, the e-commerce retailer has sold more than 100k solar ovens.
In 2019, I built a visual language and website to expand their product offering to Solar Coolers, Solar Power, Solar Lighting, & Tiny Homes.
Building an identity
I created four unique style tiles (including the Original brand).
Style tiles consist of fonts, colors and elements that communicate the visual essence of a brand for the web← Go back